As a voiceover artist, your website is one of the most important tools in your arsenal. It's where potential clients will go to learn more about you and what you can offer them. If you're not making the most of your website, you're missing out on opportunities to connect with new clients and grow your business. In this blog post, we'll talk about some of the most common mistakes voiceover artists make when creating their websites, and how to avoid them.
One of the most common mistakes voiceover artists make is not putting critical information, like their demos and contact information, at the top of their page. When potential clients land on your website, they should be able to immediately see what you have to offer and how to get in touch with you, without scrolling down. If your demos are buried at the bottom of your page or if your contact information is hard to find, you're likely to lose the interest of potential clients before they even get a chance to hear your voice.
Another mistake voiceover artists make is not linking their social media pages on their website. If you're active on social media, make sure to include links to your profiles on your website. This will give potential clients another way to connect with you and learn more about your work.
Another mistake voiceover artists make is not adding enough contact links and forms on their website. If potential clients have questions or want to inquire about your services, they should be able to easily get in touch with you. Make sure to include a variety of contact methods on your website, such as a contact form, email address, and phone number.
Voiceover artists also need to make sure they're optimizing their website for SEO. This means including relevant keywords on your website so that potential clients can easily find you when they're searching for voiceover artists online. If you're not sure how to optimize your website for SEO, there are plenty of resources available to help you get started.
Finally, voiceover artists need to make sure they're writing about what sets them apart from other voiceover artists. What makes you unique? Why should potential clients choose you over other voiceover artists? Make sure to answer these questions on your website so that potential clients know what they can expect when they work with you.
By avoiding these common mistakes, you can make sure your website is working hard for you and helping you attract new clients. If you're not sure where to start, there are plenty of resources available to help you create a professional and effective voiceover website. With a little effort, you can make sure your website is helping you grow your business and reach your goals.
What other mistakes do you think voiceover artists make when creating their websites?